< Back to Index Make Way For Smartees! New Line Of Career Orented, Collectible Dolls Provides One Of The First Realistic Role Models For Girls Ages Three to Nine Los Angeles - October 1, 1999 - Young girls who dream of being a doctor, a business owner or who aspire to excel in higher education now have a positive and realistic role model to follow. Available October 1, Smartees are a new line of collectible dolls designed to motivate girls ages three to nine to academic achievement and excellence. Priced at $19.99, the first dolls in the Smartees line include Ashley The Attorney, Destiny The Doctor, Emily The Entrepreneur and Vicky The Veterinarian. Each doll features careerspecific accessories, college diplomas, resumes and storybooks that provide girls with valuable insight and knowledge about each career. Smartees will be available nationally through The Right Start, both at retail and online at www.rightstart.com, as well as eToys (www.etovs.com). Additional outlets will be added throughout the year. As future mothers, my partner, Jennifer Hamlin, and I felt it very important to have a doll that we could give to our daughters to help build their confidence through reading, education and self-esteem," said Jennifer Fine, Smartees co-founder and president. "We saw that there were very few educational products on the market that could really inspire girls to meaningful, professional goals. We developed Smartees as a way to target working mothers, which make up approximately 70 percent of American women, and address their desire to provide an intelligent, positive and realistic role model for their children." < Back to Index News I Health I Wellness I Exercise I Profiles I Business I Links I Women ROCK! Product Review I To the Point I Contact I Home Created by: Art Street Design Studio. © Concerning Women Communications, Inc. all rights reserved.